Ads and Time

Find the ×. Close the next ad.

Ads and Time is a free browser game about keeping space as fictional ads arrive. Find a small close button, wait for one to appear, or hold to charge a screen-clearing move. Each new ad asks you to choose your next action.

Ads and Time gameplay, with overlapping fictional ads and close buttons
The ads are fictional. Japanese gameplay shown.
The challenge
Close fictional ads to keep space
Controls
Press × or hold to charge Clear all
Time
100 flights lasting 30 seconds each

Finding the close button takes time

Close buttons vary in size and position; some appear after a delay. Pressing the ad body never opens an external website. A press that is not a valid close increases the in-game ad pressure.

Close now, or charge a screen-clearing move?

Hold to store one Clear all charge. Release, then press again to use it. You cannot close ads while charging, so the time needed to charge is part of the choice.

Ad pressure and 30-second flights

Each flight lasts 30 seconds, across 100 flights. The run ends at 100% ad pressure. Decide which ad to close next as the screen fills.

Before you play

Does this block real advertisements?

It is a game about closing fictional ads. It does not block advertisements in other websites or apps.

Can an ad open a store or make a purchase?

Pressing a fictional ad body never opens an external site. Real ads and purchases are currently unavailable.

Is it free, and can I play on a phone?

Yes. No account or download is required. Tap on a phone or click on a computer.

Can I use a keyboard?

Move your aim with the arrow keys or WASD, close with Enter or Space, and pause with Escape.

Records, settings & the creator

Created and operated by Yuuki Ishiyama. Each game handles its own records and settings. Read the game’s privacy information, or contact the creator with feedback and questions.

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